50th Anniversary
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Avanti Design
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First Avanti Owner
Mercedes Benz 300SL Gullwing
Bob Doehler eventually became a Mercedes distributor in the U.S. He assembled a 300SL gullwing by purchasing each and every part for it from Mercedes Benz. The Story of the Zero Mileage 300SL Gullwing
Studebaker in-house designers, led by Robert Doehler, made significant contributions to the Avanti final design. The 1/8 scale clay was shipped back to South Bend, Indiana for Doehler and his Studebaker styling crew to begin work on a full-size clay version. Randall Faurot, chief of Studebaker's in-house styling division, had assigned Doehler to do the actual work entailed in developing Loewy's one-eighth scale model Avanti into a full-size prototype. The process was directed by Doehler, who was also in charge of the interior design. The first full-size clay, further refined by Doehler was ready for Sherwood Egbert (who owned a 300SL Gullwing) to present to the board on April 27 and was quickly approved for production. Bob Doehler eventually became a Mercedes distributor in the U.S. He assembled a 300SL gullwing by purchasing each and every part for it from Mercedes Benz. The Story of the Zero Mileage 300SL Gullwing
Clay Models
Quarter size and full size clay models in the Studebaker Styling Division.
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